Rattlesnake Soap Co.

bar soap lineup

Project Scope

Rattlesnake Soap Company is a soap brand with bite. The brand makes shower basics and soft goods all made in the USA with a clean aesthetic and organic ingredients as its foundation.

Poolboy created a brand that is as clean as the ingredients and as striking as a rattlesnake itself. It was important to build the brand using a limited color palette to enhance recognizability and jump off the shelf while not getting too “themed” with rattlesnake imagery. We created the full range of products and packaging as well as marketing materials and creative photography.